Cigna Loker Head of Customer Value Management & Management Information Desember 2015

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Head of Customer Value Management & Management Information Cigna

Cigna memberikan persyaratan, ketentuan dan spesifikasi pekerjaan sebagai Head of Customer Value Management & Management Information yang akan ditempatkan di Jakarta

Dibawah ini rincian lengkap persyaratan, spesifikasi lowongan pekerjaan, jadwal wawancara dan alamat serta kontak (email / nomor telepon) perusahaan pembuka Lowongan.

Mon, 09 Nov 2015 08:21:18 GMT

Job Description

Job Purpose / Objective:

To manage customer information and turn it into actionable insights, in order to increase customer value and optimize revenue generation for the company.

Scope of Work

In Scope

  • Ensure that CVM , supports business decision-making and/or actions.
  • Liaise with partner’s business and/or MIS unit regarding model deployment and other segmentation approach for customer profiling.
  • Develop, deploy, and monitor CVM model and/or customer segmentation for business purposes (i.e. sales, conversion, persistency, cancelation, etc.) for both Affinity and Direct portfolio.
  • Data enrichment initiatives to get a comprehensive view of customer information that has a positive effect on results.
  • Provide accessible-and-integrated customer information as an SVC system to support Enterprise Data Warehouse.
  • Increase customer value thru various X-Sell activities and customer engagements/communications.
  • Perform Winback activities to bring back the value of high potential inactive customers.
  • Consolidate and develop Management Information for the business
  • Assure timely reports are provided to the appropriate management and sales teams

Out Scope

  • Segment-based product development, to provide product that match with characteristics and needs of each segment
  • Digital analytics, to generate high qualified inbound-leads as well as providing best digital campaign.

Accountability and KPI’s Critical Tasks and Expected Contributions/Results:

  • Deployed predictive model in both Affinity and Direct portfolio, with improved sales, conversion, and/or persistency compare to that non-model.
  • Implemented and utilized customer segmentation as part of providing personalized sales and/or services for customers.
  • Enriched customer data with external data, as well as gathered comprehensive customer insights.
  • Ensured security, reliability, and robustness of customer information which consolidated and leveraged as SVC system.
  • Improved customers’ share-of-wallet and regained high potential inactive customers.
  • Managed leads journey and campaign execution to increase both leads and customer value.
  • Providing timely reports for the senior management to make informed decisions with.


Experience/Knowledge Requirements:

  • Minimum 9 years of work experience in customer analytics, portfolio management, CEM/CRM, and Enterprise DW management, mainly in insurance industry.
  • High proficiency in using analytical software programming, i.e. SAS, KXEN, R, SPSS, and database processing software, i.e. SQL.
  • Familiarity with banks (both credit card and savings base), telcos, retail, and/or other financial institution environment is a plus.
  • Experienced in consultancy or client-handling business environment
  • Master or Bachelor degree, graduated in Mathematics, Statistics, IT, Information Systems, Computer Science, Engineering, or other related subject with quantitative background, from reputable and well known university.

Primary Location
Indonesia-Jakarta Raya (SpecialDistrict)-Jakarta

Work Locations
Indonesia Location

PT Asuransi CIGNA Menara Kadin Indonesia,
6th Flr,Jalan H.R. Rasuna Said Block X-5, Kav. 02 & 03


Marketing–Prod Dev/Management


Day Job

Employee Status

Job Type

Job Level
Manager of Managers

Yes, 25 % of the Time

Job Posting
Nov 8, 2015, 11:52:26 PM

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  • Your application will be kept as strictly confidential
  • Only short-listed candidates will be invited for selection and interview
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